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BNA Brand Designs

Project type

BNA Collection Design

Date

2024

Client: BNA Studio, a brand focused on bold, urban, and futuristic designs for a Winter 2024 unisex collection.

Goals: To develop a cohesive set of oversized hoodies and baggy pants, combining streetwear aesthetics with intricate graphic elements and high-quality production standards.

Challenges:
- Creating a unified design theme that balanced bold statement graphics with wearable, minimalistic elements.
- Specifying production-ready details for fabric choices, finishes, and fits.

Solutions:
-Designed oversized hoodies and baggy pants with intricate graphics, combining monochrome palettes and striking visuals, including abstract illustrations, skull motifs, and hand-drawn text.
-Integrated detailed technical specifications, such as fleece and terry fabrics with soft silicone finishes, to ensure production quality and comfort.
-Maintained consistency across the collection by tying all designs together through aligned color schemes and graphic placements.

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